Welcome Guest | Login | Register
About Pro Blog

Calling all flooring pros - this Blog's for you! Keep up with the latest industry trends and stay connected with other pros. It's a great way to share ideas, ask questions, and share tales…..go on, take the floor!

December 2016
  • S
  • M
  • T
  • W
  • R
  • F
  • S
  •  
  •  
  •  
  •  
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
= New Post

Pro Blog

Floor Industry Marketing Simplified | Simple Marketing Now

By FAF Staff Writer, (495 words) Posted in Business on August 10, 2009
There are (95) comments permalink

FindAnyFloor.com invited me to share with you information about myself, my blogs and my business. My name is Christine B. Whittemore, and my blogger 'handle' is CB. I am Chief Simplifier of Simple Marketing Now LLC http://SimpleMarketingNow.com, a marketing consultancy focused on bridging traditional marketing with new, digital and social marketing tools.

In my previous role as Director, In–Store Innovation for Solutia's Wear–Dated carpet fiber [as well as previous roles in Wear–Dated upholstered furniture and Wear–Dated apparel], I spent a lot of time figuring out how best to get a message across in the most cost–efficient manner in a world where our customers are increasingly turning to the web to obtain information. That's how I got started with blogging and using other social media platforms like Twitter, Facebook, YouTube and LinkedIn: traditional tools were no longer as effective as they used to be at connecting with customers and engaging with them to drive sales and increase loyalty. Social tools held promise, but I wanted to experience them for myself.

I launched Flooring The Consumer http://FlooringTheConsumer.blogspot.com in June 2006. It's listed in the AdAge Power 150 Marketing Blogs and is where I write about the customer retail experience and businesses – both digital and brick/mortar – who are passionate about meeting the needs of their consumers. It's where I describe best practices or tips and advice relevant to flooring retailers who truly want to connect with customers be it online or off. It's also where I share advice from some of the best practitioners of social media in a series called Bridging New & Old.

Are you involved in social tools? If so, I've recently developed the Social Flooring Index to monitor who in flooring is active with social platforms like Twitter, Facebook and blogs. If you aren't listed, tell me so I can add you. And, I'd love to hear what is working best for you. I may have advice or sources of additional information to offer!

At heart, I'm a practical marketer. I like simplifying and getting to the core of what truly matters – hence the title of chief simplifier! The spirit of simplifying and practicality is what is behind my newest blog, The Simple Marketing Blog http://SimpleMarketingBlog.com. That's where you will find articles describing social media tools, how to integrate them into your marketing strategy, practical marketing examples and other resources that highlight practical marketing and the spirit of simple.

So, if you aren't involved much online, but are curious about how to get started and whether any of it is even relevant to you, let me know. I'm an information pack–rat and will be happy to direct you to more information.

A few other details about me: I live in Northern New Jersey, I also write about the consumer experience for Floor Covering Weekly and my education includes a BA in Art History from Smith College, an MBA in Marketing from Columbia Business School, and constantly studying the world around me!

Please let me know if you have any questions!

image: blog cloud comment

Comments (95)

C.B. Whittemore posted on: August 11, 2009

FAF, many thanks for the opportunity to tell my story. Best, CB

Mark posted on: August 18, 2009

It seems to me the recent activity by Mohawk proves this -- that social networking is needed in the flooring industry. What about Shaw? Retailers? Did you advise Mohawk?

pandan posted on: August 10, 2012

The Company provides active asset management ONE X
in many major investment centers throughout the world. Legg Mason is headquartered in Baltimore, Maryland, and its common stock is listed on the New York Stock Exchang the moment sweetie bracelets are extremely favorite

Hermes scarf posted on: August 27, 2012

Your article is very smooth, written in a very vivid, using the grammar very well, give us to add a lot of fun.. Keep it up! Hermes birkin

Tiffany And Co posted on: November 13, 2012

Numerous designs and versatile colours of Canada Goose UK clothes make the buyers having wonderful options.Architectural elements in our Louis Vuitton Official Website are fused with the youthful and exotic flair of bold shades.The interplay of light and cut Tiffany And Co Outlet can render effects that underscone the character of the architecture and create individual atmospheres.You could feel the top quality with hands promptly while you touch a Louis Vuitton UK. Pay attention that each LV bag is well-produced and meant to last for a lengthy time.

Louis Vuitton posted on: November 13, 2012

There are some pictures of the newest Moncler UK jackets on the internet.You'll definitely find at least one accessory design in Louis Vuitton Outlet Store which suits your preferences.Louis Vuitton Outlet is the perfect place for perfect Louis Vuitton products. At here, you can buy the best quality Louis Vuitton handbags, shoes, sunglasses and wallets. All items are triple-checked before they're delivered to you and make sure that the product don't have any flaw.The most important thing is that you can wear Canada Goose UK mens vest in the winter, slightly to chase fashion.

janebetty posted on: July 20, 2013

wholesale cheap lingerie sale online
http://www.sexyregion.com
http://www.allureregion.com

Li-ion battery posted on: September 25, 2013

NiMH,NICD,LITHIUM,LIPO,LiFePO4 Battery,Battery Pack Manufacturer-E&J Technology

Li-polymer battery

Ainol Novo 10 Eternal posted on: September 28, 2013

Free shipping android tablet pc and smartphone with high quality and cheap price. - trustedbuyonline.com

Ainol Novo 10 Eternal

dewffsd posted on: October 12, 2013

Thank you so much fro the information that you have shared here in,this is really appreciated. - Missed Fortune

fernelma posted on: February 26, 2014

Dopo diversi tentativi infruttuosi, una Orologi Replica signora è venuto con il marito a provare la bella, ha vinto l'orologio. Ora, Rolex submariner le due opzioni sono disponibili per il signor: si ritiene che questo è il suo regalo di Natale e tira bene.

greded posted on: March 10, 2014

Thanks for the great read, actually this is really very timely as I am planning to renovate my beach house. - Kris Krohn

Great posted on: November 6, 2014


Just awesome work yur too good keep working Happy Veterans day Prayers, Veterans day Images, Veterans day messages
Veterans day quotes
Veterans day 2014
Veterans day Poems
Great

ciciw posted on: April 6, 2015

Your website is very good and beneficial for all, if you want please visit our website listed below : cara mengecilkan perut
slimming capsule
obat jantung berdebar debar

payday loans costa mesa posted on: April 14, 2015

Particularly your site may just be pretty pleasing.... there are ultra by using exceptional pieces. Which will savored they could find your web blog. It’s in truth for the most part impressive lately propelled payday loans costa mesa. Thanks a lot a lot.

Green World Herbal posted on: July 30, 2015

Thank you for giving information , may be useful for everything :)

Avenger posted on: August 31, 2015

What’s Going down i am new to this, I stumbled upon this I have discovered It positively useful and it has aided me out loads. I am hoping to contribute & aid different users like its helped me. Great job.
columbus day
columbus day 2015
columbus day weekend 2015
when is columbus day 2015
christopher columbus facts
when is columbus day

nahini posted on: September 23, 2015


Jika kalian mau bisa menyulam alis secara kompeten maka saya sarankan belajar di Kursus Sulam Alis di Surabaya.
And apabila kamu berminat rental mobil nan murah mari saya anjurkan diRental Mobil
Selanjutnya,untuk anda yng selagi menjumpai problem terhadap pemanas air dikawasan kalian maka servicelah di Service Wika di Jakarta Barat.
Kalian pingin mengirim, sesuatu di seluruh dunia? Ayo baca ini Jasa Kargo Logistik.

nahik posted on: September 28, 2015

Thanks for having my great day on your website. its awesome big boss 9 live feeds and bigg boss 9 wiki and bigg boss 9 latest news or bigg boss winners name all season

John posted on: October 10, 2015

What's Going down i am new to this, I stumbled upon this I have discovered It positively useful and it has aided me out loads. I am hoping to contribute & aid different users like its helped me. Great job.

wwe Royal Rumble 2016 results

Royal Rumble 2016 results


wwe Royal Rumble 2016 matches

Royal Rumble 2016 matches

cash advance posted on: December 19, 2015

This may outstanding live. You know uncover it may getting a discourse approximately, the moment many people are literally possessing so, in these days go along with this approach cash advance Regards quite a lot a whole lot with regards to teaching.

Happy Valentines Day 2016 posted on: December 22, 2015

Valentines Day Messages 2016
Valentines Day 2016 Poems
valentines day whatsapp status

Krier posted on: January 16, 2016

Attractive portion of content. I just stumbled upon your weblog and
in accession capital to assert that I get actually loved account your blog posts.
Anyway I'll be subscribing on your feeds or even I success you access persistently quickly.

Sami posted on: March 10, 2016

I've been browsing online more than three hours today, yet I never found any interesting article like yours. It's pretty worth enough for me.
french open 2016
roland garros 2016
french open results
roland garros live
french open live
french open schedule
Wrestlemania 32
WWE Wrestlemania 32
Wrestlemania 32 Live Stream

jai matadi posted on: May 10, 2016

Get every details of Memorial day on http://www.1memorialdayimages.com/

visit one time

Uday Photo Frames, Gurgaon posted on: May 28, 2016

Wooden Photo Frames In Gurgaon

Eid mubarak posted on: May 28, 2016

Nice Article.....

Here Are Some Nice Collection Of Ramadan And Eid 2016....

Ramadan Mubarak Wishes

When is Ramadan Mubarak 2016



Ramadan mubarak 2016

Ramadan Eid Mubarak 2016 Wishes

ramadan mubarak posted on: May 30, 2016

ramadan kareem images
ramzan mubarak
happy ramadan wishes

Ramchandra Yadav posted on: June 3, 2016

ramadan greeting
ramadan quotes from quran
ramadan kareem message

Filmy Festivals posted on: June 10, 2016

Filmy Shilmy

Seth posted on: July 10, 2016


I've been browsing online more than three hours today, yet I never found any interesting article like yours. It's pretty worth enough for me.
us open tennis
us open tennis 2016
us open tennis live
us open tennis schedule
us open final
us open tennis results
us open live stream
us open tennis live streaming

????? posted on: July 11, 2016

thanks so much for that great blog and thanks also for usefull content. ??? ??? ?? ??? ??? ? ?? ???

PANKAJ KUMAR posted on: July 15, 2016

Best Love Quotes For Her
Quotes About Life
Quotes About Life

Rahul posted on: July 19, 2016

Useful quotes and messages thanks for sharing.
happy new year 2017
happy birthday quotes
Merry Christmas
good night quotes
Teachers Day Wishes
nicki minaj instagram

snaptube posted on: July 21, 2016

download music mp3
download snaptube apk

snaptube apk posted on: July 24, 2016


music download app
snaptube free download for PC

SLAM posted on: September 1, 2016


TubeLoom Program Review will particularly right reply for your keep-at-house persons all around the globe. It only requires your voice and desktop to earn side-income.
This program is the exact, one-of-a-kind, actual house established sales which any one could make further earnings without problems.
TubeLoom Program

davavdxv posted on: September 2, 2016

onam wishes
onam wishes

SLAM posted on: September 8, 2016

TubeLoom Review will particularly right reply for your keep-at-house persons all around the globe. It only requires your voice and desktop to earn side-income.
This program is the exact, one-of-a-kind, actual house established sales which any one could make further earnings without problems.
TubeLoom Program Review

bojapally posted on: September 8, 2016

will particularly right reply for your keep-at-house persons all around the globe. It only requires your voice and desktop to earn side-income.
This program is the exact, one-of-a-kind, actual house established sales which any one could make furtheBharathiar University Results

dussera posted on: September 14, 2016


dasara festival
dussehra greetings
dussera
happy dushera

Happy Diwali Quotes posted on: October 10, 2016

Thanks for sharing such a special article for us and share your views with us. You can also check my Diwali Gift Ideas For Employees article in this we provide you the best stuff about the diwali and all the diwali stuff at one places. So just don’t wait just check it.


Thanksgiving Quotes posted on: October 15, 2016

Quotes for Thanksgiving Day
happy Thanksgiving Quotes

icon: cloud post

Talk back - leave a comment

Post a Comment

Post a Comment

  • email a friend
  • delicious
  • digg
  • facebook
>