The increasing use of recycled rubber will rapidly consign used tires to the scrap heap of history. Recycled rubber flooring is almost the perfect example of an eco–friendly product as its input is 100% discarded material. In addition, it avoids pollution from the harmful byproducts of rubber combustion; the outcome of raging fires from mountains of burning discarded tire stacks. Manufacturers of recycled rubber adopt "green" manufacturing processes with the use of minimal water and no heating process so no smokestacks.

In the unceasing pursuit for eco–friendly home options, rubber flooring, which can be made from wholly or part-recycled rubber is fast becoming a popular floor option. Recycled rubber floors are typically made in rolls or tiles which can be cut and customized.

The single biggest advantage in using recycled rubber flooring is its inherent springiness which makes it comfortable to walk, stand and work on. Fatigue and the risk of injury are minimized with rubber floors, especially to those whose jobs entail walking and standing for long hours. Rubber flooring is a good choice for kitchens, retail stores, gyms, and hospitals.

Eco–friendly rubber floors generate no static electricity and are the preferred choice in the electronic industry and other areas where static electricity is unacceptable. Rubber flooring is also ideal in high–traffic areas where ease of cleaning is required. Some recycled rubber flooring comes with a special surface that makes it slip resistant when the floor is wet. Hence rubber flooring is frequently used in workshops, garages and basements.

Recycled rubber uses a certain amount of synthetic rubber for increased durability. It scores high for green manufacturing processes and safeguarding air quality. Recycled rubber flooring is one of the preferred eco–friendly floor choices of green home builders and commercial construction companies.